Tag: Bead jewellery

First Jewelry: A marketing and merchandising machine cultivating a niche

December 1, 2014

On the books, Neil Travis is First Jewelry's president and chief executive officer (CEO), but if you ask him what his role is, he's likely to tell you CIO—chief idea officer.

Beading a path to your door: Beads and charms still hot sellers among consumers

June 1, 2012

Gerry Gilroy isn't surprised the bead and charm craze is still going strong. In fact, the owner and president of Independent Jewellers in Edmonton says his clients flock to the counters looking for the next piece to add to their bracelet. He also says that while bead and charm buyers may have started out loyal to a particular brand, there tends to be a bit more flexibility these days when price, design, or availability are factored into the equation.

And the bead goes on: A bid for ubiquity

June 1, 2012

Ask any kindergartner to draw you a picture of a necklace and what you'll see most likely is a simple series of round beads. This is also probably what first comes to mind for some adults when they think of a necklace, a bracelet, and even earrings. Historically and anecdotally, beads have been used for everything from a form of currency, to a cure for ill health, to a solace for the soul and indeed, beautiful adornment.

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Others

Tag: Bead jewellery

Richline acquires Chrysalis

First Jewelry: A marketing and merchandising machine cultivating a niche

Beading a path to your door: Beads and charms still hot sellers among consumers

And the bead goes on: A bid for ubiquity

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Tag: Bead jewellery

Richline acquires Chrysalis

First Jewelry: A marketing and merchandising machine cultivating a niche

Beading a path to your door: Beads and charms still hot sellers among consumers

And the bead goes on: A bid for ubiquity

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