Tag: pricing

From bench to business: Steps to selling your designs wholesale

September 29, 2016

It was 18 months ago, 1:30 a.m. on a Saturday night.  I just had a design breakthrough and did a little victory lap around my studio. After my moment of glee, I flopped back into my chair and stared down at my nails, ragged from a six-day marathon at the bench. My to-do list for Sunday was long: invoicing,...

In a state of flux: Manoeuvring the diamond industry’s ‘new normal’

August 1, 2015

Speak to anyone in the trade, and you will find jewellers from Victoria to Halifax are having a tough time adjusting to a new kind of normal. By that, I mean an apparent lack of 'affordable' diamonds.

Shop smart, sell swift: The pricing sweet spot and colours customers crave

August 1, 2012

Coloured stone marketing is poles apart from diamond trading, even though many retailers offer both. The secret for swift sales lies in establishing the right price to move the inventory in one season. Coloured stone jewellery is often linked to fashion, but hues that are hot one season are not necessarily the next.

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Tag: pricing

From bench to business: Steps to selling your designs wholesale

In a state of flux: Manoeuvring the diamond industry’s ‘new normal’

Shop smart, sell swift: The pricing sweet spot and colours customers crave

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Tag: pricing

From bench to business: Steps to selling your designs wholesale

In a state of flux: Manoeuvring the diamond industry’s ‘new normal’

Shop smart, sell swift: The pricing sweet spot and colours customers crave

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